Case Studies

Strategic Pivot: Expanding Into the $162B Large, Complex Event Market

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Frustration to Frictionless: How to Drive a 23.5% Boost in Online Banking Registrations

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Improving Capital One Cafe experiences—Research

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Helping Brands Build Relationships with their Customers—Research & Design

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Improving the Patent Examination Experience—Research

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Building Applications for the HCM Industry—Research & Design

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Engaging readers on social media platforms—Research & Design

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Facilitating the pharmaceutical negotiation process—Research & Design

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Sharing sensitive information on a highly secure platform—Research & Design

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UX and design for the G iPad application—Research & Design

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ABOUT

 
Courtesy of Alexei Zagdansky
 

I help businesses drive growth, while simultaneously improving customer satisfaction, by delivering actionable design recommendations based on immersion into the user’s experience.

AChievements

  • Fueled growth at Splash for several market-hit features: Attendee App, Complex Registration, Salesforce AppExchange Integration

  • Measurably increased digital account conversion at Valley Bank

  • Increased both customer and employee loyalty, satisfaction, and engagement at Capital One cafes

  • Designed successful features at Braze: In-App Messaging, Content Management, and Integrations.